CYBERSECURITY BRANDING
Project Concept
LOGO, IDENTITY, BRANDING
Project Type
OVERVIEW / CHALLENGE
Elixicode is a cybersecurity solutions company with a global team of experts preparing to enter the Saudi Arabian market. The brand name itself is a fusion of elixir and code, symbolizing protection, healing, and intelligence in the fight against digital threats. The challenge was to craft a brand identity that conveys trust and professionalism while also capturing a sense of mystery and technical mastery. The client sought a dark, striking aesthetic that would differentiate them from competitors and embody their bold vision.
PROCESS
The project began with strategy workshops and discovery meetings to define Elixicode’s values, market positioning, and core brand attributes. These insights shaped the foundation for a strong identity that merges symbolism with modern visual language. The stylescape stage provided a visual direction, combining dark aesthetics with clean geometry and high-contrast elements to express mystery, strength, and clarity.
From there, I developed logo concepts that balanced abstract symbolism with usability. Typography and color choices reinforced the dark theme while ensuring readability across platforms. Textures, grid systems, and brand guidelines were built to guarantee flexibility and consistency in all applications — from digital interfaces to printed materials and cybersecurity presentations.
RESULTS / OUTCOME
The final identity introduced Elixicode as a cybersecurity brand that is both authoritative and enigmatic. The new logo, bold typography, and dark palette establish a strong visual presence that communicates power, intelligence, and trust. With clear guidelines and scalable assets, Elixicode now has a modern and distinctive brand system that sets it apart in a competitive industry while staying aligned with its core values and market vision.
